For decades, open houses have been a staple of real estate marketing: Sellers expect them, many potential buyers enjoy them, and agents can reap a multitude of benefits from them. […]
To succeed in real estate, you need to become an expert in your field. Unfortunately, the more advanced your knowledge becomes, the harder it can be to effectively share it, […]
Are you searching for ways to drum up new inventory for the busy summer season? Start by picking up the phone. Old-fashioned cold calling is a relatively fast and affordable […]
For better or worse, a real estate agent’s income has a tendency to fluctuate with the market. While a hot market can produce financial windfalls, waning demand can present financial […]
Growing a real estate business requires a steady influx of qualified leads. But catching the eye of attractive prospects isn’t always easy in a competitive market. The good news is […]
Since the early days of the pandemic, an uber-competitive market has allowed sellers to pretty much name their price. But the market is shifting. While inventory remains in short supply, […]
The housing market has been hot for the past few years, and it still has momentum (especially in certain areas). But a turning of the tides is inevitable, and the […]
It’s no secret that word choice can make or break a property listing. A description adorned with enticing adjectives can frame your listing in a narrative that sparks interest. But […]
Starting a new career isn’t easy, and real estate can be especially daunting. For now, take a deep breath and relax. We’ve gathered some great tips for new agents (and […]
Selling a home is stressful enough without the added pressure of last-minute renovations. Unfortunately, television has convinced many sellers that a “quick” remodel can substantially increase property value. In reality, […]