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- Reviving the Heartbeat of Iconic Brands: The Starbucks and Nordstrom Journey December 6, 2024
- The Erosion of Marketing Science October 15, 2024
- The Power of Storytelling in Business July 22, 2024
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Starbucks and Nordstrom, once celebrated for exceptional customer service, have both undergone a significant transformation. These brands, once known for their loyal customer bases and carefully curated offerings, now face […]
Introduction As a seasoned marketer with over three decades of experience in agency work, real estate, and academia, I’ve witnessed the evolution of the marketing landscape. However, I’m increasingly concerned […]
For over twenty-five years in the advertising and real estate industries, storytelling has played a critical role in connecting with my audience. When it comes to sales, storytelling is a […]
In today’s fast-paced world, innovation is key. But how do we consistently spark fresh ideas within our teams? The answer lies in a powerful yet often overlooked tool: shared knowledge. […]
As a business leader, you’re constantly bombarded with challenges. You need to come up with new ideas to keep your company ahead of the competition. But sometimes, it feels like […]
Selling a home is stressful enough without the added pressure of last-minute renovations. Unfortunately, television has convinced many sellers that a “quick” remodel can substantially increase property value. In reality, […]
When we embarked on designing Race Villas Sebring, sustainability and longevity were at the forefront of our minds. Our initial plans included a rubber roof, but as we delved deeper […]
Sebring Race Villas aren’t just for gearheads who live for the roar of the engine. This vibrant community caters to a well-rounded lifestyle, offering a haven for those who crave […]
The roar of the engine, the smell of burning rubber, the thrill of the checkered flag – the world of automobiles has always held a certain allure. But lately, that […]
The recent National Association of Realtors (NAR) settlement has sent shockwaves through the industry. While the future remains unwritten, I believe it presents an opportunity for a more client-centric approach […]